An AI-built engine reads your account dozens of layers deeper than a human audit has time to: 12 dashboards, 180+ metrics, every single day of your data. Then a senior strategist on our team distills all of it down to the handful of fixes that actually move revenue.
01
Creative strategy
- Top-5 spend concentration
- Saturation index
- Time at top
- Front-end decline
- Launch cadence
- Relaunch detection
- Adoption into top-5
- Hook / CTR / CPC per ad
- 90-day top-5 race
Whether your creative is quietly burning out, and exactly what to ship next.
02
What changed
- Good window vs now
- Metric-by-metric deltas
- Funnel-weighted significance
- Auto-detected failure pattern
- Change-point date
The exact moment performance turned, and the cause behind it.
03
Day-by-day performance
- Spend
- Impressions
- CTR
- CPC
- CPM
- Hook rate
- Frequency
- CPL
- Lead CR
Every front-end metric, on every single day of your window.
04
Campaign structure
- Type mix: Advantage+ / CBO / ABO
- Budget level
- Optimization goal
- Active days
- Spend share
- % conversion vs non-conversion
Whether your account is built to perform or fighting itself for budget.
05
Creative launches
- Unique creatives / month
- Cadence vs benchmark
- Relaunch / duplicate detection
- Launches by event, audience, campaign
- New-ad adoption rate
Whether you are refreshing fast enough, and if new ads actually take.
06
Optimization events
- Event-swap count
- Cost-per-event hierarchy
- Per-campaign event map
- Spend-per-event trend
- Count-per-event trend
- Funnel-impossibility check
Every swap that reset your learning, and what each one cost you.
07
Audiences & ad sets
- Per-audience CPL / Lead CR / frequency
- Saturation scores
- Audience count vs AOV
- Ads per ad set
- Same-ad cross-audience
- 4–8 week rolling trend
Which audiences are carrying you, and which quietly drain spend.
08
Funnel conversion
- Impressions → Clicks → Leads
- Booked calls → Shows → Closes
- Volume + rate per step
- Biggest changed step
- Dollar impact
The exact step where your funnel leaks, and what fixing it is worth.
09
Gaps to your best
- Every metric vs your good window
- Visual gap bars
- Current vs target
- Open questions per metric
Exactly how far today's account sits from its own best self.
Then we cut through all of it
180+metrics checked
12dashboards
3fixes that move revenue
A senior strategist hands you the three that actually move revenue, ranked, with what each one is worth, on a recorded walkthrough you watch on your own time.