:root {
  color-scheme: light;
  --cream: #f4ecd8;
  --cream-light: #faf4e3;
  --cream-card: #fbf5e3;
  --green: #2c3a30;
  --green-deep: #243029;
  --yellow: #d4f25b;
  --yellow-soft: rgba(212, 242, 91, 0.45);
  --yellow-band: rgba(212, 242, 91, 0.22);
  --lavender: #dadbf0;
  --peach: #f4dcd2;
  --ink: #2c3a30;
  --muted: #6b7268;
  --rule: rgba(44, 58, 48, 0.15);
  --serif: 'Cormorant Garamond', 'Playfair Display', Georgia, 'Times New Roman', serif;
  --sans: -apple-system, BlinkMacSystemFont, 'Inter', 'Segoe UI', Roboto, sans-serif;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
body {
  font-family: var(--sans);
  color: var(--ink);
  background: var(--cream);
  line-height: 1.55;
  font-size: 18px;
  -webkit-font-smoothing: antialiased;
}
.wrap { max-width: 1180px; margin: 0 auto; padding: 0 32px; }
.serif { font-family: var(--serif); font-weight: 500; letter-spacing: -0.01em; }
.italic { font-style: italic; }

/* Nav */
nav.top { padding: 22px 32px; display: flex; justify-content: space-between; align-items: center; background: var(--cream); border-bottom: 1px solid var(--rule); }
.logo { font-family: var(--serif); font-size: 18px; letter-spacing: 0.08em; text-transform: uppercase; padding: 8px 14px; border: 1px solid var(--ink); border-radius: 2px; color: var(--ink); text-decoration: none; }
.nav-links { display: flex; gap: 32px; align-items: center; font-size: 15px; letter-spacing: 0.06em; text-transform: uppercase; }
.nav-links a { color: var(--ink); text-decoration: none; }
.nav-cta { background: var(--green); color: var(--cream); padding: 10px 22px; border-radius: 999px; font-size: 14px; letter-spacing: 0.06em; }

/* Hero */
.hero { padding: 80px 0 70px; }
.hero-grid { display: grid; grid-template-columns: 1.1fr 1fr; gap: 64px; align-items: center; }
.hero h1 { font-family: var(--serif); font-size: 70px; line-height: 1.02; letter-spacing: -0.02em; font-weight: 500; margin-bottom: 28px; }
.hero h1 em { font-style: italic; }
.hero h1 .highlight { background: linear-gradient(transparent 55%, var(--yellow) 55%); padding: 0 4px; -webkit-box-decoration-break: clone; box-decoration-break: clone; }
.hero .kicker { font-family: var(--serif); font-style: italic; font-size: 15px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--green); border: 1.5px solid var(--green); border-radius: 999px; padding: 7px 16px; display: inline-block; margin-bottom: 26px; transform: rotate(-2deg); }
.hero p.lead { font-size: 20px; max-width: 540px; margin-bottom: 32px; line-height: 1.55; }
.hero p.lead .way-to-win { font-family: var(--serif); font-style: italic; font-weight: 500; font-size: 23px; color: var(--green); display: inline-block; margin-right: 4px; }
.btn-primary { display: inline-block; background: var(--lavender); color: var(--ink); border: 1.5px solid var(--ink); padding: 16px 32px; border-radius: 999px; font-weight: 600; text-decoration: none; font-size: 15px; letter-spacing: 0.08em; text-transform: uppercase; }
.btn-primary:hover { background: var(--yellow); }
.btn-yellow { background: var(--yellow); border-color: var(--yellow); color: var(--green); }
.audience-note { font-size: 14px; color: var(--muted); margin-top: 18px; font-style: italic; }
.placeholder-photo { background: linear-gradient(135deg, #d4c9a8, #c6b89a); aspect-ratio: 4/5; border-radius: 4px; display: flex; align-items: center; justify-content: center; color: var(--green); font-family: var(--serif); font-size: 18px; font-style: italic; border: 1px dashed var(--green); text-align: center; padding: 20px; }
.photo-img { aspect-ratio: 4/5; width: 100%; border-radius: 4px; object-fit: cover; display: block; }

/* Hero trio: text left, 3 leaning phones right */
.photo-phone { aspect-ratio: 9/16; background: #0d0d0d; border-radius: 22px; padding: 6px; box-shadow: 0 12px 28px rgba(44, 58, 48, 0.22); position: relative; overflow: hidden; }
.photo-phone-screen { position: absolute; inset: 6px; border-radius: 17px; overflow: hidden; background: #1a1a1a; }
.photo-phone-screen video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; display: block; }
.hero-trio .wrap { display: block; }
.hero-trio .hero-top { display: grid; grid-template-columns: 1fr 1.1fr; gap: 40px; align-items: center; }
.hero-trio .hero-text { max-width: 540px; padding-top: 12px; }
.hero-trio .hero-right { display: block; width: 100%; }

/* Composition: 5 phones row at top, dashed arrows down to centered laptop below */
.hero-comp {
  position: relative;
  width: 100%;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 4px;
}
.hero-comp .phones-row { display: flex; justify-content: center; gap: 12px; width: 100%; padding-top: 24px; }
.hero-comp .phone-card { width: 76px; flex-shrink: 0; position: relative; }
.hero-comp .phone-card .photo-phone { width: 100%; height: auto; aspect-ratio: 9/16; }
.hero-comp .phone-chip {
  position: absolute;
  top: -20px;
  left: 50%;
  transform: translateX(-50%) rotate(-2deg);
  background: var(--green-deep);
  color: var(--yellow);
  font-family: var(--serif);
  font-style: italic;
  font-size: 10.5px;
  font-weight: 600;
  padding: 3px 9px;
  border-radius: 999px;
  white-space: nowrap;
  z-index: 5;
  box-shadow: 0 3px 8px rgba(0,0,0,0.18);
  letter-spacing: 0.02em;
}
.hero-comp .phone-card:nth-child(2n) .phone-chip { transform: translateX(-50%) rotate(2deg); }
.hero-comp .arrows-row { display: flex; justify-content: center; gap: 12px; width: 100%; height: 26px; margin-top: 6px; }
.hero-comp .arrow-down { width: 76px; display: flex; justify-content: center; color: rgba(44, 58, 48, 0.45); }
.hero-comp .arrow-down svg { width: 22px; height: 26px; display: block; }
.hero-laptop-wrap { width: 100%; max-width: 520px; margin-top: 6px; }
.laptop { width: 100%; }

@media (max-width: 800px) {
  .hero-trio .hero-top { grid-template-columns: 1fr; gap: 40px; }
  .hero-comp .phone-card { width: 56px; }
  .hero-comp .arrow-down { width: 56px; }
  .hero-comp .phones-row, .hero-comp .arrows-row { gap: 8px; }
}
.laptop-screen {
  background: #0d0d0d;
  padding: 14px 14px 14px;
  border-radius: 14px 14px 4px 4px;
  position: relative;
  box-shadow: 0 22px 44px rgba(44, 58, 48, 0.24);
}
.laptop-camera {
  position: absolute;
  top: 4px;
  left: 50%;
  transform: translateX(-50%);
  width: 5px; height: 5px;
  background: #2a2a2a;
  border-radius: 50%;
}
.laptop-screen img {
  display: block;
  width: 100%;
  aspect-ratio: 16/10;
  object-fit: cover;
  object-position: top center;
  border-radius: 4px;
  background: #1a1a1a;
}
.laptop-base {
  position: relative;
  margin: 0 -2.5%;
  height: 14px;
  background: linear-gradient(to bottom, #2a2a2a 0%, #0d0d0d 55%, #1a1a1a 100%);
  border-radius: 0 0 14px 14px;
  box-shadow: 0 8px 18px rgba(44, 58, 48, 0.18);
}
.laptop-base::before {
  content: "";
  position: absolute;
  top: 0;
  left: 50%;
  transform: translateX(-50%);
  width: 90px; height: 5px;
  background: #0d0d0d;
  border-radius: 0 0 8px 8px;
}

@media (max-width: 800px) {
  .hero-trio .hero-top { grid-template-columns: 1fr; gap: 40px; }
  .hero-trio .hero-phone-card { width: 150px; }
  .hero-trio .hero-phone-card:nth-child(1) { margin-right: -22px; }
  .hero-trio .hero-phone-card:nth-child(3) { margin-left: -22px; }
  .laptop { max-width: 480px; }
}

/* Logo bar */
.logo-bar { background: var(--green); color: var(--cream); padding: 28px 0; }
.logo-bar-inner { display: flex; align-items: center; justify-content: space-between; gap: 40px; flex-wrap: wrap; }
.logo-bar-label { font-family: var(--serif); font-style: italic; font-size: 18px; opacity: 0.85; }
.fake-logo { font-family: var(--serif); font-size: 24px; letter-spacing: 0.04em; opacity: 0.9; font-style: italic; }

/* Problem */
.problem { padding: 110px 0; background: rgba(212, 242, 91, 0.22); color: var(--ink); }
.problem-grid { display: grid; grid-template-columns: 0.85fr 1.15fr; gap: 72px; align-items: center; }
.problem .section-label { color: var(--green); font-family: var(--serif); font-style: italic; font-size: 14px; letter-spacing: 0.2em; text-transform: uppercase; margin-bottom: 14px; }
.problem h2 {
  font-family: var(--serif);
  font-size: 66px;
  line-height: 1.02;
  margin-bottom: 24px;
  font-weight: 500;
  letter-spacing: -0.01em;
}
.problem h2 em {
  font-style: italic;
  background: linear-gradient(transparent 60%, var(--yellow) 60%);
  padding: 0 6px;
  color: var(--ink);
}
.problem p.lead { font-size: 20px; color: var(--ink); margin-bottom: 36px; max-width: 480px; line-height: 1.55; }
.problem-list { list-style: none; }
.problem-list li {
  padding: 18px 0 18px 32px;
  position: relative;
  border-bottom: 1px solid rgba(44, 58, 48, 0.18);
  font-size: 19px;
  line-height: 1.55;
  color: var(--ink);
}
.problem-list li:first-child { border-top: 1px solid rgba(44, 58, 48, 0.18); }
.problem-list li::before {
  content: "\2715";
  position: absolute;
  left: 0;
  top: 20px;
  color: var(--green);
  font-weight: 700;
  font-size: 18px;
  font-family: var(--serif);
  line-height: 1;
}
.problem-list li em {
  font-style: italic;
  font-weight: 500;
  color: var(--ink);
  background: linear-gradient(transparent 65%, var(--yellow) 65%);
  padding: 0 3px;
  -webkit-box-decoration-break: clone;
  box-decoration-break: clone;
}

/* Bridge */
.bridge { padding: 110px 0; background: var(--cream-light); }
.bridge .bridge-head { text-align: center; margin-bottom: 40px; }
.bridge h2 { font-family: var(--serif); font-size: 57px; line-height: 1.1; max-width: 880px; margin: 0 auto; font-weight: 500; }
.bridge h2 em { font-style: italic; }
.bridge h2 .underline { background: linear-gradient(transparent 60%, var(--yellow) 60%); padding: 0 4px; }
.bridge .bridge-body { max-width: 720px; margin: 0 auto; }
.bridge p.body { font-size: 19px; line-height: 1.7; color: var(--ink); margin-bottom: 22px; }
.bridge p.body:last-child { margin-bottom: 0; }
.bridge p.body em { font-style: italic; font-weight: 500; background: linear-gradient(transparent 65%, var(--yellow-soft) 65%); padding: 0 2px; }
.bridge p.body.climax { font-family: var(--serif); font-size: 26px; line-height: 1.35; font-weight: 500; padding: 22px 28px; border-left: 4px solid var(--yellow); background: var(--cream); border-radius: 0 6px 6px 0; }
.bridge p.body.climax em { background: linear-gradient(transparent 60%, var(--yellow) 60%); padding: 0 4px; }
.bridge .stamp { display: inline-block; font-family: var(--serif); font-style: italic; font-size: 14px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--green); border: 1.5px solid var(--green); border-radius: 999px; padding: 8px 18px; margin-bottom: 28px; transform: rotate(-3deg); }

/* Bridge climax block (takeaway w/ formula) */
.climax-block { background: var(--cream-card); border: 1px solid var(--rule); border-left: 5px solid var(--yellow); border-radius: 0 10px 10px 0; padding: 28px 32px; margin-top: 22px; }
.climax-block .block-header { display: flex; align-items: baseline; gap: 14px; margin-bottom: 12px; flex-wrap: wrap; }
.climax-block .block-eyebrow { font-family: var(--serif); font-style: italic; font-size: 12px; letter-spacing: 0.24em; text-transform: uppercase; color: var(--green); padding: 4px 10px; border: 1px solid var(--green); border-radius: 999px; background: var(--yellow-soft); }
.climax-block h4 { font-family: var(--serif); font-size: 29px; line-height: 1.2; font-weight: 500; color: var(--green-deep); margin: 0; }
.climax-block h4 em { font-style: italic; }
.climax-block p { font-size: 16.5px; line-height: 1.65; margin: 12px 0; color: var(--ink); }
.climax-block p em { font-style: italic; font-weight: 500; background: linear-gradient(transparent 65%, var(--yellow-soft) 65%); padding: 0 3px; }
.climax-formula { display: flex; align-items: center; justify-content: center; gap: 14px; flex-wrap: wrap; padding: 20px 18px; margin: 18px 0; background: var(--cream); border: 1px dashed var(--green); border-radius: 8px; }
.climax-formula .f-term { font-family: var(--serif); font-style: italic; font-size: 23px; color: var(--green); padding: 8px 18px; background: var(--cream-card); border: 1px solid var(--green); border-radius: 999px; }
.climax-formula .f-equals { font-family: var(--serif); font-style: italic; font-size: 26px; color: var(--green); font-weight: 700; }
.climax-formula .f-result { font-family: var(--serif); font-style: italic; font-size: 23px; color: var(--green-deep); padding: 8px 22px; background: var(--yellow); border: 1px solid var(--green); border-radius: 999px; font-weight: 600; }
@media (max-width: 800px) {
  .climax-formula .f-term, .climax-formula .f-result { font-size: 19px; padding: 6px 14px; }
}

/* Foundation */
.foundation { padding: 100px 0; background: var(--cream-light); }
.foundation .section-label { font-family: var(--serif); font-style: italic; font-size: 15px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); margin-bottom: 12px; }
.foundation .section-title { font-family: var(--serif); font-size: 53px; line-height: 1.04; font-weight: 500; margin-bottom: 18px; letter-spacing: -0.005em; max-width: 920px; }
.foundation .section-title em { font-style: italic; }
.foundation .section-intro { font-size: 16.5px; max-width: 720px; margin-bottom: 48px; line-height: 1.55; }
.foundation-flow {
  display: grid;
  grid-template-columns: 1fr 30px 1.4fr 30px 1fr 30px 1fr 30px 1fr;
  gap: 0 6px;
  align-items: stretch;
  margin-bottom: 48px;
}
.found-step {
  background: var(--cream);
  border: 1.5px solid var(--yellow);
  border-radius: 10px;
  padding: 22px 16px 20px;
  display: flex;
  flex-direction: column;
  align-items: center;
  text-align: center;
  position: relative;
}
.found-step .step-num {
  font-family: var(--serif); font-style: italic;
  font-size: 12px; letter-spacing: 0.22em; text-transform: uppercase;
  color: var(--green); opacity: 0.55;
  margin-bottom: 12px;
}
.found-step .step-icon {
  width: 48px; height: 48px;
  margin-bottom: 14px;
  color: var(--green);
  display: flex; align-items: center; justify-content: center;
}
.found-step .step-icon svg { width: 100%; height: 100%; }
.found-step h4 {
  font-family: var(--serif);
  font-size: 18px;
  line-height: 1.25;
  font-weight: 500;
  margin-bottom: 0;
  color: var(--green-deep);
}
.found-step h4 em { font-style: italic; }
.found-step.found-step-wide {
  background: var(--cream-card);
  border-color: var(--yellow);
  border-width: 1.5px;
}
.found-step .step-sub {
  list-style: none; padding: 0;
  margin-top: 14px; padding-top: 12px;
  border-top: 1px solid rgba(44, 58, 48, 0.12);
  width: 100%;
  font-size: 14px;
  font-family: var(--serif); font-style: italic;
  color: var(--green-deep);
  text-align: left;
}
.found-step .step-sub li {
  display: flex; align-items: baseline; gap: 6px;
  padding: 4px 0;
}
.found-step .step-sub .sub-num { color: var(--green); opacity: 0.55; font-size: 12px; min-width: 18px; }
.found-arrow {
  display: flex; align-items: center; justify-content: center;
  color: var(--green); opacity: 0.45;
}
.found-arrow svg { width: 24px; height: 24px; }
.foundation-followup { max-width: 760px; }
.foundation-followup p {
  font-size: 19px; line-height: 1.7; margin-bottom: 16px; color: var(--ink);
}
.foundation-followup p:last-child { margin-bottom: 0; }
.foundation-followup p em {
  font-style: italic; font-weight: 500;
  background: linear-gradient(transparent 65%, var(--yellow-soft) 65%);
  padding: 0 3px;
}
.foundation-followup .inline-link {
  color: var(--green-deep);
  text-decoration: underline;
  text-decoration-color: var(--yellow);
  text-decoration-thickness: 3px;
  text-underline-offset: 4px;
  font-weight: 500;
}
.foundation-followup .inline-link:hover { text-decoration-color: var(--green); }

@media (max-width: 900px) {
  .foundation-flow { grid-template-columns: 1fr; gap: 12px; }
  .found-arrow { transform: rotate(90deg); }
  .foundation .section-title { font-size: 37px; }
}

/* Creative engine rail (ported from creative strategy, green/lime palette) */
.creative-engine { padding: 80px 0 90px; background: var(--cream); }
.creative-engine .section-label { font-family: var(--serif); font-style: italic; font-size: 15px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); margin-bottom: 12px; }
.creative-engine .section-title { font-family: var(--serif); font-size: 48px; line-height: 1.04; font-weight: 500; margin-bottom: 16px; max-width: 760px; }
.creative-engine .section-title em { font-style: italic; }
.creative-engine .section-intro { font-size: 18px; max-width: 720px; margin-bottom: 36px; line-height: 1.55; color: var(--ink); }
.engine-rail { margin-top: 6px; padding: 32px 16px 26px; background: var(--cream-card); border: 1px solid rgba(44, 58, 48, 0.18); border-radius: 10px; position: relative; }
.engine-rail .rail-track { position: absolute; left: 38px; right: 38px; top: 52px; height: 2px; background: repeating-linear-gradient(to right, var(--green) 0 6px, transparent 6px 12px); opacity: 0.55; z-index: 0; }
.engine-rail .rail-steps { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: repeat(9, 1fr); gap: 4px; position: relative; z-index: 1; }
.engine-rail .rail-steps li { display: flex; flex-direction: column; align-items: center; gap: 5px; text-align: center; }
.engine-rail .step-icon { width: 40px; height: 40px; border-radius: 50%; background: var(--yellow); border: 1.5px solid var(--green-deep); color: var(--green-deep); display: flex; align-items: center; justify-content: center; box-shadow: 0 3px 8px rgba(44, 58, 48, 0.12); }
.engine-rail .step-icon svg { width: 20px; height: 20px; }
.engine-rail .step-num { font-family: var(--serif); font-style: italic; font-size: 11px; letter-spacing: 0.2em; color: var(--green); opacity: 0.7; margin-top: 4px; }
.engine-rail .step-label { font-family: var(--serif); font-style: italic; font-size: 13px; color: var(--green-deep); line-height: 1.22; max-width: 88px; word-wrap: break-word; }
.engine-rail .rail-loop { margin-top: 22px; padding-top: 18px; border-top: 1px dashed rgba(44, 58, 48, 0.25); display: flex; flex-direction: column; align-items: center; gap: 4px; font-family: var(--serif); font-style: italic; font-size: 14px; color: var(--green-deep); letter-spacing: 0.08em; }
.engine-rail .loop-arc { width: 140px; height: 26px; }
@media (max-width: 900px) {
  .engine-rail .rail-steps { grid-template-columns: repeat(3, 1fr); gap: 16px 6px; }
  .engine-rail .rail-track { display: none; }
}

/* Creative engine in action (3 phones showcase) */
.cs-showcase { padding: 70px 0 100px; background: var(--cream); border-top: 1px solid var(--rule); }
.cs-showcase .section-label { text-align: center; font-family: var(--serif); font-style: italic; font-size: 15px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); margin-bottom: 12px; }
.cs-showcase .section-title { text-align: center; font-family: var(--serif); font-size: 48px; line-height: 1.04; font-weight: 500; margin-bottom: 14px; }
.cs-showcase .section-title em { font-style: italic; }
.cs-showcase .section-intro { text-align: center; margin: 0 auto 48px; max-width: 620px; font-size: 18px; line-height: 1.55; color: var(--ink); }
.cs-showcase-grid { display: flex; justify-content: center; gap: 36px; flex-wrap: wrap; align-items: flex-start; }
.cs-phone { display: flex; flex-direction: column; align-items: center; gap: 14px; max-width: 220px; }
.cs-phone .phone-frame { aspect-ratio: 9/16; width: 200px; background: #0d0d0d; border-radius: 28px; padding: 6px; box-shadow: 0 12px 32px rgba(44, 58, 48, 0.18); position: relative; overflow: hidden; }
.cs-phone .phone-screen { position: absolute; inset: 6px; border-radius: 22px; overflow: hidden; background: #1a1a1a; }
.cs-phone .phone-screen video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; display: block; }
.cs-phone .cs-phone-caption { font-family: var(--serif); font-style: italic; font-size: 15px; color: var(--muted); text-align: center; line-height: 1.4; }

/* Method */
.method { padding: 110px 0; background: var(--cream); }
.section-label { font-family: var(--serif); font-style: italic; font-size: 15px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); margin-bottom: 12px; }
.section-title { font-family: var(--serif); font-size: 62px; line-height: 1; font-weight: 500; margin-bottom: 20px; letter-spacing: -0.005em; }
.section-title em { font-style: italic; }
.section-title .underline { background: linear-gradient(transparent 60%, var(--yellow) 60%); padding: 0 6px; }
.section-intro { font-size: 19px; max-width: 640px; margin-bottom: 56px; }
.moves-list { display: flex; flex-direction: column; gap: 28px; }
.move {
  background: var(--cream-light);
  border: 1px solid var(--rule);
  border-radius: 10px;
  padding: 36px 40px;
  display: grid;
  grid-template-columns: 80px 1fr 280px;
  gap: 32px;
  align-items: center;
}
.move-visual { background: var(--cream); border: 1px solid var(--rule); border-radius: 8px; padding: 18px; aspect-ratio: 1 / 0.78; display: flex; align-items: center; justify-content: center; }
.move-visual svg { width: 100%; height: 100%; }
.move .move-num {
  font-family: var(--serif);
  font-style: italic;
  font-size: 70px;
  line-height: 0.9;
  color: var(--green);
}
.move .move-num::after {
  content: "";
  display: block;
  width: 40px;
  height: 6px;
  background: var(--yellow);
  margin-top: 10px;
}
.move h3 { font-family: var(--serif); font-size: 33px; line-height: 1.1; font-weight: 500; margin-bottom: 12px; }
.move h3 em { font-style: italic; }
.move p { font-size: 18px; line-height: 1.6; margin-bottom: 16px; }
.move p em { font-style: italic; font-weight: 500; background: linear-gradient(transparent 65%, var(--yellow-soft) 65%); padding: 0 2px; }
.move p:last-child { margin-bottom: 0; }
.move .pull-stat {
  display: inline-block;
  background: var(--yellow-band);
  border-left: 3px solid var(--yellow);
  padding: 10px 16px;
  margin-top: 6px;
  font-family: var(--serif);
  font-style: italic;
  font-size: 16px;
  color: var(--green-deep);
  border-radius: 0 4px 4px 0;
}
.move .pull-stat strong { font-weight: 700; font-style: normal; }

/* Engagement */
.engagement { padding: 100px 0; background: var(--peach); }
.engagement .section-title em { font-style: italic; }
.engagement-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 40px; }
.cadence {
  background: var(--cream-light);
  border-radius: 8px;
  padding: 28px 24px;
  border-top: 5px solid var(--green);
}
.cadence:nth-child(1) { border-top-color: var(--yellow); }
.cadence:nth-child(2) { border-top-color: var(--green); }
.cadence:nth-child(3) { border-top-color: var(--lavender); }
.cadence:nth-child(4) { border-top-color: #c7842f; }
.cadence .cad-label {
  font-family: var(--serif);
  font-style: italic;
  font-size: 14px;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: var(--green);
  font-weight: 600;
  margin-bottom: 8px;
}
.cadence h4 { font-family: var(--serif); font-size: 24px; line-height: 1.15; font-weight: 500; margin-bottom: 12px; }
.cadence h4 em { font-style: italic; }
.cadence ul { list-style: none; font-size: 15px; line-height: 1.5; }
.cadence ul li { padding: 5px 0; padding-left: 16px; position: relative; }
.cadence ul li::before { content: "\2192"; color: var(--green); position: absolute; left: 0; }

/* Dashboards */
.dashboards { padding: 100px 0; background: var(--green); color: var(--cream); }
.dashboards .section-label { color: rgba(244,236,216,0.7); }
.dashboards .section-title { color: var(--cream); }
.dashboards .section-title em { background: var(--yellow); color: var(--green); padding: 0 8px; font-style: italic; }
.dashboards .section-intro { color: rgba(244,236,216,0.85); }
.dash-feature {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 56px;
  align-items: center;
  background: rgba(244,236,216,0.05);
  border: 1px solid rgba(244,236,216,0.18);
  border-radius: 10px;
  padding: 40px 44px;
  margin-top: 32px;
}
.dash-feature h3 { font-family: var(--serif); font-size: 37px; line-height: 1.1; font-weight: 500; margin-bottom: 14px; color: var(--cream); }
.dash-feature h3 em { font-style: italic; color: var(--yellow); }
.dash-feature p { font-size: 18px; line-height: 1.6; margin-bottom: 18px; opacity: 0.9; }
.dash-feature ul { list-style: none; font-size: 15px; }
.dash-feature ul li { padding: 6px 0; padding-left: 22px; position: relative; }
.dash-feature ul li::before { content: "\2192"; color: var(--yellow); position: absolute; left: 0; }
.dash-mock {
  aspect-ratio: 4/3;
  background: rgba(244,236,216,0.08);
  border: 1px dashed rgba(244,236,216,0.4);
  border-radius: 6px;
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--yellow);
  font-family: var(--serif);
  font-style: italic;
  text-align: center;
  padding: 24px;
  font-size: 15px;
  overflow: hidden;
}
.dash-mock img { width: 100%; height: 100%; object-fit: cover; object-position: top left; display: block; }

/* Case study excerpt */
.case-feature { padding: 100px 0; background: var(--cream-light); }
.case-feature-header { margin-bottom: 40px; }
.case-card {
  background: var(--cream);
  border: 1px solid var(--rule);
  border-radius: 12px;
  padding: 44px;
  box-shadow: 0 1px 0 rgba(44,58,48,0.04);
}
.case-card .case-eyebrow {
  display: inline-block;
  font-family: var(--serif);
  font-style: italic;
  font-size: 13px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--green);
  border: 1.5px solid var(--green);
  border-radius: 999px;
  padding: 6px 14px;
  margin-bottom: 18px;
}
.case-card h3 {
  font-family: var(--serif);
  font-size: 42px;
  line-height: 1.1;
  font-weight: 500;
  margin-bottom: 24px;
}
.case-card h3 em { font-style: italic; background: linear-gradient(transparent 60%, var(--yellow) 60%); padding: 0 4px; }
.case-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; margin: 24px 0 32px; border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }
.case-stat { padding: 20px 24px; border-right: 1px solid var(--rule); }
.case-stat:last-child { border-right: 0; }
.case-stat .num {
  font-family: var(--serif);
  font-size: 40px;
  line-height: 1;
  font-style: italic;
  color: var(--green);
  margin-bottom: 8px;
}
.case-stat .num .hl { background: var(--yellow); padding: 0 6px; }
.case-stat .lbl { font-size: 13px; color: var(--muted); line-height: 1.4; }
.case-card p { font-size: 18px; line-height: 1.65; margin-bottom: 20px; }
.case-card p em { font-style: italic; font-weight: 500; background: linear-gradient(transparent 65%, var(--yellow-soft) 65%); padding: 0 2px; }
.case-card .read-more {
  display: inline-block;
  font-size: 14px;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--green);
  text-decoration: none;
  border-bottom: 1.5px solid var(--green);
  padding-bottom: 2px;
  margin-top: 10px;
  font-weight: 600;
}

/* Pricing */
.pricing { padding: 100px 0; background: var(--cream); }
.pricing-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; align-items: stretch; margin-top: 40px; }
.price-card { background: var(--green); color: var(--cream); padding: 44px 38px; border-radius: 10px; position: relative; display: flex; flex-direction: column; }
.price-card.alt { background: var(--cream-light); color: var(--ink); border: 1px solid var(--rule); }
.price-card .badge { position: absolute; top: -12px; left: 32px; background: var(--yellow); color: var(--green); padding: 6px 16px; border-radius: 999px; font-size: 12px; letter-spacing: 0.15em; text-transform: uppercase; font-weight: 700; }
.price-card.alt .badge { background: var(--green); color: var(--cream); }
.price-card h3 { font-family: var(--serif); font-size: 35px; line-height: 1.05; margin-bottom: 8px; font-weight: 500; }
.price-card h3 em { font-style: italic; }
.price-card .price { font-family: var(--serif); font-size: 48px; line-height: 1; margin: 18px 0 4px; font-style: italic; }
.price-card .price-note { font-size: 14px; opacity: 0.85; margin-bottom: 22px; line-height: 1.5; }
.price-card.alt .price-note { color: var(--muted); opacity: 1; }
.price-card ul { list-style: none; margin-bottom: 24px; flex: 1; }
.price-card ul li { padding: 7px 0; font-size: 15px; border-bottom: 1px solid rgba(244,236,216,0.15); display: flex; gap: 12px; }
.price-card.alt ul li { border-bottom-color: var(--rule); }
.price-card ul li::before { content: "\2713"; color: var(--yellow); }
.price-card.alt ul li::before { color: var(--green); }
.pricing-note { text-align: center; font-size: 15px; color: var(--muted); margin-top: 32px; font-style: italic; font-family: var(--serif); }
.pricing-note strong { font-style: normal; font-weight: 600; color: var(--ink); }
.pricing-side h3 { font-family: var(--serif); font-size: 33px; line-height: 1.1; margin-bottom: 16px; font-weight: 500; }
.pricing-side h3 em { font-style: italic; }
.pricing-side p { font-size: 18px; margin-bottom: 16px; line-height: 1.6; }
.retainer-line { border-top: 1px solid var(--rule); padding-top: 18px; margin-top: 18px; font-size: 15px; color: var(--muted); }
.retainer-line strong { color: var(--ink); font-weight: 600; }

/* Final CTA */
.final-cta { padding: 100px 0; background: var(--green); color: var(--cream); }
.final-grid { display: grid; grid-template-columns: 0.8fr 1.2fr; gap: 64px; align-items: center; }
.final-cta h2 { font-family: var(--serif); font-size: 62px; line-height: 1.05; margin-bottom: 24px; font-weight: 500; }
.final-cta h2 em { font-style: italic; color: var(--yellow); }
.final-cta p { font-size: 19px; opacity: 0.85; margin-bottom: 32px; max-width: 480px; }
.final-cta .btn-primary { background: var(--yellow); border-color: var(--yellow); color: var(--green); }

/* Footer */
footer { background: var(--green-deep); color: var(--cream); padding: 60px 0 32px; }
.footer-grid { display: grid; grid-template-columns: 1fr 2fr; gap: 64px; margin-bottom: 48px; }
.footer-logo { font-family: var(--serif); font-size: 18px; letter-spacing: 0.08em; text-transform: uppercase; padding: 8px 14px; border: 1px solid var(--cream); border-radius: 2px; display: inline-block; margin-bottom: 14px; }
footer .tagline { font-size: 15px; opacity: 0.7; max-width: 280px; }
.footer-cols { display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; }
.footer-cols h5 { font-size: 13px; letter-spacing: 0.15em; text-transform: uppercase; margin-bottom: 14px; opacity: 0.7; }
.footer-cols a { display: block; color: var(--cream); text-decoration: none; padding: 4px 0; font-size: 15px; opacity: 0.9; }
.footer-bottom { border-top: 1px solid rgba(244,236,216,0.15); padding-top: 24px; display: flex; justify-content: space-between; font-size: 13px; opacity: 0.6; }

@media (max-width: 960px) {
  .hero-grid, .problem-grid, .pricing-grid, .final-grid, .dash-feature { grid-template-columns: 1fr; gap: 40px; }
  .engagement-grid { grid-template-columns: 1fr 1fr; }
  .footer-grid, .footer-cols { grid-template-columns: 1fr; }
  .hero h1 { font-size: 57px; }
  .problem h2, .final-cta h2 { font-size: 44px; }
  .section-title, .bridge h2 { font-size: 40px; }
  .move { grid-template-columns: 1fr; gap: 12px; }
  .move .move-num { font-size: 62px; }
  .case-stats { grid-template-columns: 1fr; }
  .case-stat { border-right: 0; border-bottom: 1px solid var(--rule); }
  .case-stat:last-child { border-bottom: 0; }
}
@media (max-width: 600px) {
  .engagement-grid { grid-template-columns: 1fr; }
  /* Brand logo bar: stack label, center-wrap the 5 brand names. */
  .logo-bar { padding: 24px 0; }
  .logo-bar-inner { gap: 12px 20px; justify-content: center; }
  .logo-bar-label { width: 100%; text-align: center; font-size: 14px; opacity: 0.65; margin-bottom: 4px; }
  .fake-logo { font-size: 19px; }
}