For brands spending $80K–$250K+/mo

Scale Meta and Google without ROAS degradation.

Media buying, creative production, and conversion optimization run by one pod, measured on your backend numbers rather than the platform’s. ROAS, CAC, or cost per qualified lead, whichever your P&L runs on.

P&L Dashboard
Monthly Spend:$142,500
MER:3.4x
CAC:−32%
Revenue Growth
$300k$200k$100k$0 Month 1Month 2Month 3 Month 4Month 5Month 6
Ad Creative 014 · v3
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Teaming up with Movement Ads allowed us to execute a complete strategic rebuild. Their expertise paired with our new direction turned a failing channel into a massive success story. We successfully scaled our growth while impressively reducing our CPL by 30%.
Stacey Grotz
Stacey Grotz
SVP of Marketing, ISSA
They diagnosed the root causes of our results before touching anything, then moved methodically, without ever putting the broader account at risk. They managed our account like they owned our overall P&L.
Andrew Wyant
Andrew Wyant
Former CEO, ISSA
I’ve worked with a lot of media buyers over the years and no one is like Bridgette. She is the perfect mix of creative and analytical.
Michelle Puccinelli
Michelle Puccinelli
VP of Marketing
We spent the first month figuring out all the metrics and CPAs and CAC, and since then we have been off to the races.
BJ
Bret Johnson
CFO
Results

Some recent case studies.

How these numbers were built. Every case study is client-approved and calculated from the client’s own backend revenue, not platform-reported ROAS.

The Team

A pod of four on your account.

Media buying, creative production, and conversion optimization, with strategy and P&L oversight across all of it. The same four people every week, reading the same numbers. We take three to six clients at a time, because at $80K to $250K a month an account needs weekly creative volume and someone reading the data daily.

BOBridgette Orten
Bridgette Orten
Strategy, creative direction, P&L oversight
SKSimran Khetwani
Simran Khetwani
Media strategist and buyer
HAHussnain Ali
Hussnain Ali
Video editing and creative strategy
AMAyelen Maldonado
Ayelen Maldonado
UI/UX design, CRO and landing pages
The Work

Ads we shipped.

Myst · Brand concept
Myst · Lifestyle iteration
ISSA · Produced concept
Creative reel
ISSA · Creator ad
ISSA · Creator ad, text-led
The Model

Media, creative, and conversion, run by the same pod.

Three separate vendors for media, creative and CRO often do not move at testing speed. It can be difficult to align the three for performance, not just execution. With four senior operators on one team working with three to six clients at a time, leveraging AI for efficiency, we are able to execute all three seamlessly at testing speed.

Media

Strategy, buying, launching, optimization

Meta and Google run as one system against your unit economics, with budget moving toward what the backend numbers reward.

Creative

Creators, shoots, editing, versioning, AI assets

The full production engine, from script to finished ad, at testing velocity. The people making the ads read the same performance data as the people buying.

CRO

Landing pages built, tested, iterated

Conversion work owned by the same team reading your ad data, so the page and the ad are never arguing with each other.

Getting Started

How we onboard.

Every account has a customized onboarding plan.

01

No two-month onboarding. We aim to be actioning within two weeks and fully onboarded in four. We are working toward performance goals during the transition, not after it.

02

We are used to taking over from an incumbent agency, working alongside internal team members, or being a turnaround team meant to simply get performance back on track.

03

We offer a transition team service when needed, moving spend from an agency to an in-house team as it is being built.

The Fee

One program fee.

Media buying, creative production, and conversion optimization, all baked into an affordable percent of spend. No separate creative retainer. No CRO line item. No per-shoot invoice. No upsells for what is needed to drive performance.

We quote the program on the audit call, once we know your spend, your economics, and what content and resources you already have. Your account gets what it needs to hit the goals we set together.

Questions.

Can you work alongside our incumbent agency or in-house team?
Yes. Some engagements replace an agency, some sit beside an in-house team as the creative and CRO layer, and some run one channel while another team runs the other. We define the boundary before we start so there is never ambiguity about who owns what.
Who owns the ad account?
You do. We work inside your Business Manager and your Google Ads account, on your billing, with our own user access. If we part ways, nothing has to be migrated or rebuilt.
Do we own the creative and the landing pages you produce?
Yes. That includes every minute of raw footage, plus the landing pages and the test data behind them. Our dashboards are built internally, so that is the only piece that would not continue with an engagement ending.
Is there a minimum term?
We offer a 90-day performance sprint that lets you try us out, and we offer 12-month contracts. Both are priced the same. The 90-day sprint does not lock in our bandwidth in the event another project comes up during that time.
What access do you need to start?
Admin on Meta Business Manager and Google Ads, read access to your analytics and backend revenue reporting, and whatever brand assets and existing footage you have. The transition plan lists exactly what we need and when we need it.
How do you measure results?
Against your backend revenue. Before anything launches we agree on the number your P&L actually runs on, whether that is ROAS, CAC, or cost per qualified lead, and we report against that number weekly.
How are you priced?
One program fee covering media buying, creative production, and conversion optimization. We quote it on the audit call once we understand your spend, your economics, and what you already have in place.
What happens to our existing campaign structure?
We audit it first. Anything working stays and gets more budget. Where structure is fragmenting your conversion signal we consolidate, in stages, so performance holds through the change.
How many clients do you take at once?
Three to six clients with our founding pod, typically on the lower end, determined by spend and needs. Our mission is to make every client a case study. We know we can grow the team slowly over the next few years on referrals if we do that successfully.
Next Step

Put an elite pod on your account.

The next step is a 30-minute growth audit. We look at the current state of your ad performance, your resources, and your goals, estimate what it takes to hit them, and tell you honestly whether this is an account we can grow.

Request a 30-minute growth audit

Prefer email? bridgette@movementads.com