Profit at scale,
not platform metrics.
We run Meta and Google ads for performance brands. Custom dashboards, a creative engine that consistently produces winners, and AI-leveraged operations.
Book a strategy call
After working with Bridgette & Team, we've enjoyed these INSANE wins in our Meta ads: Cost per Acquisition dropped 71%, and we doubled ad spend profitably.
VP of Marketing
Three products we offer brands.
On our first strategy call, we map what your brand already has in place, then plug the holes you need to plug. The mix usually pulls from two or three of these.
Google Ads
Simplified account structure, concentrated budget on what's working, ad copy that mirrors search intent and sells against your competitors effectively.
- Keyword consolidation & quality score lift
- Purchase Signal + Broad Match strategy
- Bi-monthly ad copy iteration
Creative Strategy
Beyond "more ads", winning creative strategies are made up of iteration + diversification. Paired with our Creative Fatigue Dashboard and a heavy emphasis on getting attention with people likely to buy, this is the system that makes ad campaigns profitable.
- UGC + AI + influencer pipeline build-out
- Creative Fatigue Dashboard setup
- Direct execution OR work with your team
Case Studies.
Three brands. What we changed, why we changed it, what the numbers did after.
Lifted Google ROAS 61% across an 8-month scaling push.
Lifted Meta ROAS +53% in six months, while monthly Bookings climbed 24%.
Cut paid CAC 67% by fixing the conversion rate, not chasing CPL.
The five main levers of ad performance.
Ad Creative
Top performers analyzed and iterated. Fresh concepts run in parallel for diversification. On a real schedule, not ad hoc.
Meta video, Google Search, YouTube, and Shopping — every surface, on a real schedule
Signal & Targeting
Broad audience pools paired with strong purchase signal. The signal targets people likely to buy from inside the larger pool, instead of limiting the algorithm with narrow segments.
Signal narrows toward your most valuable buyers
Offer & Positioning
Full-funnel alignment behind a value proposition that's clear, specific, and tested, from landing page through to checkout.
Customer Flow
Daily trendline reporting on every step of the buyer journey. We see friction points the moment they appear, not a month later.
Monetization
MER and ROAS measured from real backend sales, not inflated platform metrics. Trendline and predictive analysis make scaling proactive, not reactive.
From the Monetization Dashboard, sample view
We build dashboards you'll actually use.
While we work, you have dashboards that tell you what's going on, showing you progress visually.
Creative Fatigue Dashboard
See exactly when an ad starts to saturate, before performance tanks. Hook rate trends, frequency curves, refresh signals.
Customer Flow & Costs
Every step of the buyer journey as a trendline. See where people stick, where they leak, and what each step actually costs.
Sales Pipeline View
Optional backend integration. Your sales inputs and paid spend, visualized together.
Two ways to work together.
The 90-Day
Performance Sprint
- Defined success metric agreed upfront
- Full account audit + 90-day strategy
- Custom dashboards built in week one
- Weekly iteration cycles on creative & spend
- Direct access to senior strategy, no junior handoff
The 12-Month
Partnership
- Everything in the 90-Day Sprint, sustained
- Senior strategy inputs + AI-scaled outputs
- Creative production at agency volume
- Ongoing dashboard evolution
- Quarterly business reviews
Best fit: brands spending $30K+/mo on ads, with strong AOV or LTV.
Ready to make ads a system, not a guessing game?
One 30-minute call. Honest read on what's broken, what's salvageable, and whether we're a fit. No pitch deck.
Book a strategy call